So you are starting work on your first online survey and you wonder how to begin. In the article below you will find a 7-step approach that will show you step-by-step how to conduct your survey on the Internet.
System Usability Scale (SUS) was designed by John Brooke (DEC, UK) in 1986. It was originally created as a "quick and dirty" usability tests on systems like VT100 Terminals. SUS is a 10 item questionnaire with 5 response options (based on the Likert scale).
Are you planning market research? You should start your work with a research brief. Research brief describes the objective and outcomes of the research. The better brief you create the more accurate and better quality survey results you will get.
Employee satisfaction tells us how much employees are satisfied with their work, salary and work environment. It is typically measured with satisfaction surveys that include questions about work environment, salary and benefits and availability of tools and resources.
Have you signed up for free and start your first online survey? If the answer is YES this article is for you. To create online survey you need only three steps.
Measures of central tendency (averages) – a single value that attempts to describe a set of data by identifying “the central position” within that set of data. Central position can be defined in many ways therefore we have many averages.
Standard deviation (represented by the symbol σ) shows how much variation or "dispersion" exists from the average (mean, or expected value).
Researchers and analytics often talk about quantitative research and qualitative research. In this article you will find description of both terms, difference explanation and usage examples for each type of survey research.
Twitter is one of the fastest growing online communities. More often it is used as a communication channel with clients, sales channel and customer support channel. It is also great resource to learn about your customers (their opinions, preferences, expectations) and conduct online surveys.
Are you wondering what scale you should use for your online survey? Below you will find a few examples of different scales that may be used in your surveys.
Likert scale was introduced to survey research in 1930. Scale name comes from Rensis Likert (1903 – 1981), an American psychologist, educator, and sociologist. It is a bipolar scale with interval-levels that measure respondent attitudes and opinions.
Facebook is a community of over 750 M users all over the world, including over 6.5 M users in Poland. It means that a large part of your clients already have an account in the most popular community service.