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Email marketing – most frequently asked questions
Joanna H
13 May 2015

Email marketing – most frequently asked questions

Best time for sending newsletters? Optimal article length? Acceptable unsubscription rate? How to research subscribers’ preferences? Don’t look for ready-to-go solutions. Remember to think over the most important things: the aim, function and situation in which your message will be received. Today we’re bringing you a piece of advice and practical approach to email marketing from our partner SALESmanago.

ROPO effect – what do you need to know about it?
Joanna H
22 Apr 2015

ROPO effect – what do you need to know about it?

Consumer behavior evolves constantly in order to adapt to the changing purchase possibilities. ROPO: Research Online, Purchase Offline is one of the tendencies we’re now dealing with ever more frequently. 88% of smartphone owners use them to search for information and reviews of products – sometimes even while at the store. Do you know how this affects your business and have you ever considered using it to your advantage?

Drafting a survey? Beware of these common mistakes
Joanna H
25 Mar 2015

Drafting a survey? Beware of these common mistakes

In the case of survey based research, it’s not just about WHAT you want to ask. It’s also as much about HOW you formulate your questions. Otherwise, you might end up with data that is false or of poor quality. Good questions are clear and they don’t raise any doubts at the time of completing the questionnaire. Bad questions may include answer suggestions or they can even make it impossible to give a truthful answer and as a result they are discouraging. What kinds of questions should you avoid?

Maximize your profit from online paid surveys
Jakub Wierusz
24 Jan 2015

Maximize your profit from online paid surveys

Are you earning money on online paid surveys as a panellist? Here are some tips that may help you to maximize your profit. Those are universal rules that work both with mypanellab.com survey panel and any other panel.

Pros and cons of online surveys
Jakub Wierusz
31 Dec 2014

Pros and cons of online surveys

We are continuing series of articles for students. Online surveys gain more and more popularity. Are you wondering if you should try to use this research technique. Please find below quick summary of pros and cons of online surveys and questionnaires.

Surveys for dissertation
Jakub Wierusz
14 Dec 2014

Surveys for dissertation

We are starting series of articles created for students that are looking for online survey and questionnaire tool for their dissertations.

Voice of the Customer
Jakub Wierusz
13 Sep 2013

Voice of the Customer

Do you know what your clients and users talk about your company, products, or services? What do they like and what annoys them? Voice of the Customer can help you find answers to these questions.

Social media in online survey promotion
Jakub Wierusz
25 Jun 2013

Social media in online survey promotion

Social media creates new possibilities in survey projects promotion and communication. In this article, we will try describe how to use social media like Facebook, Twitter, or Linkedin in online questionnaires promotion.

Cookies in SurveyLab
Jakub Wierusz
21 Jun 2013

Cookies in SurveyLab

Cookies are small text files stored on the user device in web browser memory. Cookies help identify user device and properly display web site (in our case online questionnaire or test) with individual user preferences.

QR code surveys
Jakub Wierusz
13 May 2013

QR code surveys

Do you manage a restaurant, cafe, travel agency, hostel, or hotel? Would you like to measure satisfaction of your customers or collect feedback directly in the place where you deliver your services? We know how to help you.

How many responses do I need to conduct online survey
Jakub Wierusz
14 Mar 2013

How many responses do I need to conduct online survey

Are you introducing a new product on the market? Work on client segmentation? Or maybe you plan important changes for existing products? In all those tasks online survey research can be more than helpful.

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