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Annoying pop-up surveys. How to make them user friendly?
Joanna H
04 Aug 2015

Annoying pop-up surveys. How to make them user friendly?

You want to implement intercept surveys and get feedback from people visiting your website, but feel concerned about their reaction to pop-up survey invites? How to prevent them from treating your invites like unwanted adds and closing the window without even reading? Read this article to learn how to design effective intercept surveys that don’t annoy your users.

How website intercept surveys help optimize customer research
Joanna H
24 Jul 2015

How website intercept surveys help optimize customer research

Website intercept surveys in form of widgets, pop-up windows, and questionnaires for website visitors come back! They’re one of the best ways to get insight from your website viewers and collect Voice of the Customer. You may find it hard to believe if you still remember the old and ugly, intrusive pop-ups that made it impossible to navigate through a website. However, the range of possibilities available now for gathering data from your website viewers is far more diverse and user-friendly and their benefits are numerous. Find out why they’re a great idea! 

Why NPS fails… but is still worth it?
Joanna H
01 Jul 2015

Why NPS fails… but is still worth it?

Net Promoter Score (NPS) is one of the most popular methods of testing customer satisfaction, however, it’s still far from perfect. Before you start with your NPS, find out all about its limitations.

Multilingual cutomer satisfaction surveys
Joanna H
17 Jun 2015

Multilingual cutomer satisfaction surveys

This is the most convenient way to run satisfaction surveys, which additionally gives us real-time feedback and reports … It’s a state of the art tool suitable for the requirements of the 21st century!

Effective teamwork
Jakub Wierusz
05 Jun 2015

Effective teamwork

We work every day to make SurveyLab a better tool for you and your organization. We want our online survey software to better support your work and your research projects. We have just made next step on our way for perfect survey software. We are happy to give you new system version, this time labeled with number 9.1. Among many changes, you will find a new user management module and better teamwork features.

Email marketing – most frequently asked questions
Joanna H
13 May 2015

Email marketing – most frequently asked questions

Best time for sending newsletters? Optimal article length? Acceptable unsubscription rate? How to research subscribers’ preferences? Don’t look for ready-to-go solutions. Remember to think over the most important things: the aim, function and situation in which your message will be received. Today we’re bringing you a piece of advice and practical approach to email marketing from our partner SALESmanago.

NPS and what’s next? Three questions you should ask yourself
Joanna H
06 May 2015

NPS and what’s next? Three questions you should ask yourself

So you’ve done the Net Promoter Score (NPS) everyone is talking about. You’ve got your score and know how many of your customers are Promoters or Detractors. Great! What’s next? You’re probably wondering what the number actually means and how to use it. Start by asking yourself these three questions.

ROPO effect – what do you need to know about it?
Joanna H
22 Apr 2015

ROPO effect – what do you need to know about it?

Consumer behavior evolves constantly in order to adapt to the changing purchase possibilities. ROPO: Research Online, Purchase Offline is one of the tendencies we’re now dealing with ever more frequently. 88% of smartphone owners use them to search for information and reviews of products – sometimes even while at the store. Do you know how this affects your business and have you ever considered using it to your advantage?

Things you should know about your NPS survey respondents
Joanna H
16 Apr 2015

Things you should know about your NPS survey respondents

Net Promoter Score (NPS) is a popular customer loyalty measurement methodology. Recently, not without a cause, it’s become very popular among marketing and sales professionals. The methodology assumes that in order to conduct an effective study of customer loyalty it’s enough to ask just this one question :

CSI metrics (Customer Satisfaction Index)
Jakub Wierusz
15 Apr 2015

CSI metrics (Customer Satisfaction Index)

SurveyLab 8.13 is now available along with the first set of updates this year. New features include CSI metrics and a bunch of useful changes.

Satisfaction or loyalty – what to survey?
Joanna H
01 Apr 2015

Satisfaction or loyalty – what to survey?

Do you know that customers satisfied with your service won’t necessarily return to you? The correlation between customer satisfaction and loyalty is not as straightforward as it may seem.

Drafting a survey? Beware of these common mistakes
Joanna H
25 Mar 2015

Drafting a survey? Beware of these common mistakes

In the case of survey based research, it’s not just about WHAT you want to ask. It’s also as much about HOW you formulate your questions. Otherwise, you might end up with data that is false or of poor quality. Good questions are clear and they don’t raise any doubts at the time of completing the questionnaire. Bad questions may include answer suggestions or they can even make it impossible to give a truthful answer and as a result they are discouraging. What kinds of questions should you avoid?

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